Our Brands - Beauty and Eye Health Coming Together

At Bright Eyes, we believe that caring for your eyes shouldn’t mean compromising on beauty. That’s why we’ve curated a range of exceptional brands that deliver innovative, clean, and effective solutions for eye care and makeup. Each brand we carry aligns with our mission to protect, enhance, and celebrate the health and beauty of your eyes. Here’s what makes them special.

 

Twenty/Twenty Beauty

Twenty/Twenty Beauty was developed by Dr. Diane Hilal-Campo, a board-certified ophthalmologist with over 20 years of experience. She created this brand to fill a critical gap in the beauty industry: makeup and skincare products that are safe for sensitive eyes and promote long-term eye health. From nourishing mascaras to gentle eyeshadows, Twenty/Twenty Beauty offers clean, ophthalmologist-developed products that enhance your look without irritation.

Key Highlights

  • Hypoallergenic and free of harsh chemicals.
  • Designed specifically for sensitive eyes and contact lens wearers.
  • Ophthalmologist-developed to prioritize eye health.
  • Products include Lash Growth Serum, Safe Liner eyeliners, and multitasking Visionary Shadow Sticks.

Why we love it: A brand that puts eye health at the forefront of beauty innovation.

 

ÈYES ARE THE STORY

Bridging the worlds of clean beauty and eye care, ÈYES ARE THE STORY is the first luxury beauty brand designed with eye health as its core focus. Developed in partnership with leading eye health experts, their mascaras, eyeliners, and eyeshadows are specifically formulated for individuals with sensitive eyes, contact lenses, or conditions like dry eye.

Key Highlights

  • Dermatologist- and ophthalmologist-tested formulas.
  • Safe, non-toxic, and free from harmful additives like BAK, parabens, and formaldehyde.
  • Designed to enhance beauty while protecting and nourishing the eyes.
  • Products include Clean Mascara and Precision Liner.

Why we love it: A perfect blend of luxury and safety for eye-conscious beauty lovers.


Zocular

Zocular combines the power of nature and science with its unique okra-based Zokrex™ formulation. Known for addressing common eye concerns like dry eye, blepharitis, and eyelid inflammation, Zocular offers solutions trusted by both professionals and patients. Their products are as gentle as they are effective, delivering noticeable results for those with ocular surface challenges.

Key Highlights

  • Zokrex™ formula, made from natural okra extracts, soothes and cleanses.
  • Products include ZocuWipes, ZocuFoam, and professional in-office treatments.
  • Ideal for daily eyelid hygiene and relief from irritation or dryness.

Why we love it: Clinically proven relief that prioritizes comfort and simplicity in everyday eye care.

 

Elin Eyes


Born in New Zealand, Elin Eyes celebrates the harmony of nature, beauty, and health. This range of lid and lash care products is crafted with clean, natural ingredients to support your eyelid hygiene routine and make makeup removal a breeze. With a focus on gentle, effective cleansing, Elin Eyes products are perfect for those looking to maintain healthy, beautiful eyes.

Key Highlights:

  • Made with clean, natural ingredients inspired by New Zealand’s pristine environment.
  • Products include Lid & Lash Cleansers for effective yet gentle makeup removal.
  • Perfect for sensitive eyes and those prone to dryness or irritation.

Why we love it: A New Zealand-made brand that prioritizes eye health and eco-conscious beauty.


Why We Stand Behind These Brands

At Bright Eyes, we know that healthy eyes are the foundation of true beauty. Each brand we feature has been carefully chosen for its commitment to clean ingredients, innovative formulations, and dedication to improving eye health. Whether you’re enhancing your look with makeup or soothing your eyes with specialized care, these brands ensure you never have to choose between health and beauty.

 

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